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Home /  Blog / Branded event merchandise / Our Guide to Pride – Shout Your Advocacy with Branded Promotional Items

Our Guide to Pride – Shout Your Advocacy with Branded Promotional Items

11th March 2024 in Branded event merchandise

Pride has become a celebration of all things LGBTQ+, however, we never forget that it is rooted in advocacy, solidarity and a raising of awareness of related issues in the wider community.

In this context, Pride branded merchandise is an impactful way to show your organisation’s support for LGBTQ+ customers as well as employees, making a meaningful statement about inclusivity both within and outside the workplace here in Australia.

Visibility is Key

Pride is about being seen and heard, loud and proud! Products like rainbow flags and colourful lanyards are more than accessories – they declare the support and unity of the wearers. Imagine a sea of individuals at a Pride parade, each waving a flag in Pride colours, printed with your brand or logo. These items become a powerful visual of solidarity and community, especially in Australia.

Wearable Advocacy

Clothing plays a significant role in Pride celebrations. T-shirts, hats, and even wristbands in Pride colours printed with your company’s message or logo are very visible signs of solidarity. They're not just to be worn for one day in a parade, they're a way to carry the spirit of Pride into daily life, sparking conversations and spreading awareness wherever they go.

Functional and Fashionable

Items like branded tote bags and water bottles combine utility with advocacy. A Pride-themed branded and printed bag, with your brand logo, is not just a fashion statement – it's a reusable symbol of support that promotes sustainability alongside equality. Similarly, a water bottle in the vibrant colours of the rainbow can be taken everywhere, and your proud advocacy for the community can be demonstrated every time it’s taken out in public.

Everyday Items, Extraordinary Messages

Even everyday items like coasters and keyrings can be transformed into tools of support. These small products can be customised to carry your brand’s message, ensuring that every aspect of daily life can reflect a commitment to equality and inclusion.

Small but Mighty

Not everyone wants to shout their support from the rooftops, but they do want to make gestures of solidarity, nonetheless. Items like button badges and pens make great giveaways at parades or to visitors who prefer subtle advocacy.

How To Make Your Support Count

Customisation is Key

The beauty of promotional products lies in their ability to be customised. This means you can tailor your message of support to be as unique as your brand or organisation. Whether it's a quote, a logo, or a custom design, the right message can turn a simple item into a powerful token of support. And our Pride-themed items offer the perfect canvas to set it off.

Supporting with Every Purchase

Choosing to invest in Pride promotional products is the perfect way to support the LGBTQ+ community: Why not offer to make donations to LGBTQ+ charities and organisations, you could even use this message printed on your promotional items, showcasing the strength of your allyship.

Year-Round Pride

While Pride Month is a focal point of celebration, the message of Pride is relevant all year round. Incorporating Pride-themed products into your regular promotional lineup is a way to keep the spirit of Pride alive, reminding everyone that support for the LGBTQ+ community is not limited to a single month.

We hope we’ve given you some ideas on how to show your support for your LGBTQ+ customers and employees, but we have such a huge range of Pride promotional products, why not have a browse and see what works best for your organisation? By choosing the right items and customising them with care, you can ensure that your message of solidarity is both visible and impactful. Whatever you choose, every product can be a step towards a more inclusive and equal world. Contact our helpful customer care team to find out which Pride-themed items suit your organisation.


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