Eco Tech - The Latest Promotional Product Trend

The promotional products industry is always changing, with many products going through trends. The latest two biggest trends in the industry that are here to stay and continue to rise in demand are eco-friendly promotional products and tech promotional products. 

These trends may seem self-explanatory as to why they are so popular at the moment, but here is my take on why:

Eco Merchandise

Starting with eco merchandise, sustainable merchandise is rising in demand, and suppliers are scrambling to keep up with this growing demand. Eco-products are on the rise in all industries, especially in wholesale and bulk purchases by companies and individuals. The impact caused by unsustainable products is more likely to be noticed and have greater effects.

With increasing messages reaching us every day in our daily lives about global warming and the importance of considering the planet in our consumption, it has reflected in purchasing decisions, with people feeling they are purchasing for the greater good with sustainable products.

As time passes, just as vegetarian options are more widely available in greater varieties and have more to offer, it is a similar case for eco products. When first introduced, eco products were few, expensive, and often not long-lasting. However, as time has passed, offerings of eco products have become increasingly affordable and made to last. Other options for eco products are explored constantly, with alternative materials sourced and tested, with many eco alternatives just as affordable and practical as their non-eco competitors.

A simple example of the evolution of an eco-product is eco straws, first starting out as flimsy paper that often turned into a soggy unidentifiable mess after your first few sips to the new ranges of metal straws and more solid re-useable straws that have now made themselves a name in the eco industry as a more sustainable practical product.

Tech Promotional Products

The next trend you should know about in the promotional product industry is tech promotional products. Tech promotional products are on the rise. Why? Because they’re practical, versatile, and modern.

In today’s digital age, technology is everywhere. We use it to stay connected, organised, entertained and much more. That's why tech-related promotional products are so appealing. Many people are drawn to the latest gadgets and cutting-edge technology thus incorporating tech products into promotional campaigns creates a positive association with your company, placing you as a forward-thinking, tech-savvy company that really knows what its customers want.

Tech merchandise is also versatile and suitable for various target audiences. From corporate professionals to students, tech gadgets such as wireless chargers, Bluetooth speakers and phone holders can create a sense of excitement among various demographics, making them a versatile choice for promotional giveaways or corporate gifts.

No matter your industry, if you are looking for a promotional product that will resonate with your target audience, tech is the way to go. It is a trend that's here to stay.

These categories of products can be benefited from individually, or you could blend them together, creating an ultimate extraordinary blend. Check out our eco + tech products range for the trendiest practical merchandise!