Engraved vs. Printed Pens: Which Customisation Option Is Best for Your Brand?

Pens are the perfect giveaway to promote any business. They are not so specific that they can only be used by certain industries, they are small enough to be slipped into a pocket and, best of all, they are a promotional item that will always be useful, whatever your customer base.

When it comes to promotional products, few items are as effective and practical as branded pens. Whether you’re looking for premium engraved pens or eye-catching printed pens, the right choice depends on your brand’s goals, budget, and target audience. So, which customisation option is best for your brand?

The Case for Engraved Pens

Engraved pens are a fantastic choice for businesses that want to project sophistication and quality. Using laser engraving, your logo or message is permanently etched onto the surface of the pen, ensuring a long-lasting, premium look.

Benefits of Engraved Pens:

Durability: Unlike printed designs, engravings won’t fade or rub off over time, making them a lasting promotional tool.

Premium Appeal: Engraved pens, often crafted from metal or high-quality materials, offer a sleek, high-end feel perfect for corporate gifts and executive giveaways.

Professional Image: The refined aesthetic of engraved pens makes them ideal for law firms, real estate agencies, and luxury brands that want to maintain a sophisticated brand identity.

The Case for Printed Pens

Printed pens are perfect for brands looking for vibrant, eye-catching customisation. With the ability to print in full colour, these pens offer creative freedom and can showcase intricate logos, bold text, and even gradient effects.

Benefits of Printed Pens:

Cost-Effective: Printed pens, especially plastic options, are budget-friendly and great for bulk orders at trade shows, conferences, and events.

Bright & Bold Branding: With custom pens available in a variety of colours, printed designs stand out and grab attention.

Versatility: Whether you need promotional pens for a product launch or custom pens for a school or charity event, printed designs can match any occasion.

Which Option is Right for You? If you’re looking for an elegant, long-lasting promotional item, engraved pens are the way to go. On the other hand, if you need affordable, high-visibility branding for large-scale events, printed pens are a smart choice.

Whichever option you choose, Everything Branded offers a wide range of personalised pens Australia-wide. Whether it’s premium engraved pens for an executive gift or cost-effective promotional pens for mass giveaways, we have the perfect solution to enhance your brand’s visibility.

Need help deciding? Contact us today to explore the best custom pens Australia has to offer!