Custom Stubby Holders: 5 Fun Facts You Probably Didn’t Know!

We all love a fresh, cold drink on a hot day, and what better way to keep it cold than with a stubby holder? These simple yet brilliant creations are a staple at barbecues, beach days, and sporting events. But beyond their practicality, did you know there’s more to stubby holders than meets the eye? From their origins to their incredible branding potential, here are five fun facts about custom stubby holders that might surprise you!

1. Stubby Holders Keep Drinks Colder, Longer (and There’s Science to Prove It!)

We all know that stubby holders keep drinks cold, but do you know why they’re so effective? It’s not just about insulating the can or bottle. The main reason your drink stays frosty is that a stubby holder helps prevent condensation from forming on the outside of the can. Without one, condensation builds up and draws heat towards the drink, warming it up faster. By keeping your drink cool and dry, stubby holders delay the temperature increase, allowing you to enjoy your beverage at its best for longer. So, next time you’re kicking back with a cold one, thank your trusty stubby holder for making sure your drink stays crisp and refreshing.

2. They Go By Many Names Around the World

While we call them stubby holders in Australia, these handy drink insulators go by several different names depending on where you are. In the United States, they’re often called “koozies,” while in the UK, they’re referred to as “can coolers.” Across the globe, they’re also known as “beer sleeves,” “bottle coolers,” and even “coldie holders.” No matter what you call them, they all serve the same purpose: keeping your drink cold and your hand dry! It’s interesting to learn that a product so common can have so many regional names, and it speaks to their universal popularity.

3. The First Stubby Holders Weren’t Made of Foam

Today’s stubby holders are usually made from foam or neoprene, materials known for their excellent insulation properties. But did you know that the first versions were made from far less effective materials? When stubby holders first appeared on the scene in the 1980s, they were made from materials like vinyl or leather, which didn’t do a great job of keeping drinks cold for long. It wasn’t until foam became the material of choice that stubby holders truly became the drink-saving heroes we know today. Foam and neoprene’s lightweight, insulating qualities make them perfect for keeping your drink cool without adding bulk.

4. They’re a Branding Goldmine

Custom stubby holders are more than just practical—they’re also an amazing promotional tool. What’s the most common thing people always bring to parties, barbecues, and events? A drink! And with a branded stubby holder around that drink, your logo, message, or event details get constant exposure.

At EverythingBranded Australia, you can choose from a variety of colours, sizes, and styles to create the perfect custom stubby holder for your brand. Whether you're promoting a business, celebrating a special occasion, or handing out giveaways at an event, a branded stubby holder ensures your logo is highly visible, clasped in the hands of your target audience.

5. They’re Perfect for All Kinds of Drinks (Not Just Beer!)

Stubby holders are often associated with beer, but they’re perfect for any type of canned or bottled drink. From soft drinks and sparkling water to cider and even the booming market of pre-mixed cocktails, stubby holders can accommodate a variety of beverages. With different sizes available, you can get custom stubby holders that fit slim cans, bottles, or even larger containers. For events that cater to all ages or offer a range of drink options, stubby holders are the perfect way to offer a functional and branded item that everyone can use. And the best part? People are likely to use them long after the event, giving your brand even more visibility. So, next time you’re hosting an event or looking for the ideal branded product, consider the humble stubby holder—you might be surprised at how much it can do. Our stubby holders are available in a vibrant array of colours and variety of materials, giving you plenty of options to find the perfect fit for your brand.