Home / Blog / Merch ideas / Bag the Best! The Battle of Customised Canvas Tote Bags vs Branded Jute Tote Bags
2nd April 2024 in Merch ideas
Tote bags are one of the most popular accessories on the high street, with everyone from students carrying textbooks to grocery shoppers carting their goods home choosing these remarkably versatile, sustainable bags. For this reason, they are exceptionally effective items for any marketing team to have in their armoury.
Promotional canvas bags and customised jute tote bags are popular as they offer businesses an excellent avenue to boost brand visibility while providing great value for money and return on marketing spend. While these two tote bags may appear similar, there are nuanced differences which can help you decide which one best suits your company’s marketing direction.
Crafted from durable cotton fabric, canvas bags are celebrated for their strength. The material's tight weave not only ensures longevity but also provides a perfect canvas for vibrant and detailed prints. This makes canvas tote bags a versatile choice for various applications, from daily errands to promotional events.
Jute, a natural fibre, is renowned for its eco-friendly qualities and distinctive rustic texture. This texture not only adds to the bag's aesthetic appeal but also contributes to its strength, making jute bags both stylish and durable – so your brand messaging or logo will continue to be prominently on show for a long period. Additionally, the organic appearance of jute bags is especially appealing to eco-conscious brands and consumers.
Canvas bags are a reusable alternative to single-use plastics, contributing to environmental conservation. Options like organic and recycled canvas further enhance their sustainability, making them a conscientious choice for brands and consumers alike.
Jute's sustainability is unmatched, requiring minimal water and no pesticides for cultivation. Its biodegradability and low environmental footprint make jute bags an exemplary choice for eco-friendly initiatives, aligning perfectly with green marketing strategies.
The smooth surface of canvas is ideal for high-quality printing, allowing for the creation of eye-catching designs. This high degree of customisation makes canvas tote bags an excellent tool for branding and promotional efforts, capable of capturing attention and conveying messages effectively.
The natural, coarse texture of jute offers a unique aesthetic that stands out. While it provides a distinct backdrop for branding, it also embodies an eco-conscious message, making jute bags a tangible symbol of sustainability in promotional campaigns.
Canvas tote bags are known for their exceptional durability, making them suitable for a wide array of uses. Their ability to withstand repeated use ensures long-term brand exposure, making them a smart choice for promotional giveaways.
Jute bags are similarly durable, with a texture that lends itself well to various uses, especially in settings that value sustainability, such as organic markets and eco-focused events. Their durability also means prolonged visibility for the brand they represent.
Personalised canvas tote bags offer great value, with a cost structure that accommodates bulk promotional needs without compromising on quality or appeal. This makes them an accessible option for campaigns of all sizes.
Jute bags are equally cost-effective, providing an affordable solution for eco-friendly promotional campaigns. Their budget-friendly nature does not detract from their appeal, making them a popular choice for brands looking to project a positive environmental statement. Both personalised, branded canvas and jute tote bags present unique advantages for promotional purposes. Their selection depends on your marketing campaign's specific objectives, including your target audience and sustainability goals. Each type of bag serves as a powerful marketing tool, giving your company a valuable opportunity to showcase your message and commitment to quality and environmental responsibility.
Still not sure which is best for your company? Get in touch with our customer service team who will be glad to help you find just the right personalised bag.
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